Armstrong Lloyd
Content Marketing Executive – Supercharge Your Career with a Renowned SaaS Leader
My client is a well-established and growing global B2B SaaS business with a strong track record and an impressive global client list. They offer an exciting product with a robust proposition, and they are seeking a talented Content Marketing Executive to drive their content marketing initiatives.
This is a fast-paced environment where you’ll have a unique opportunity to grow and significantly impact business growth. As the Content Marketing Executive, you will be responsible for developing and executing a comprehensive content marketing strategy that aligns with the company’s objectives and target audience’s needs. You will collaborate closely with internal teams, including product marketing and sales, to create and deliver compelling content that educates, engages, and converts prospects across various channels.
Working Days/Hours:Standard working hours are Monday through Friday, 9am-5:30pm, with some flexibility. Employees are expected to work in the office in Basingstoke for 3 days per week, with flexibility on which 3 days.
Location: The office is located in Basingstoke across from the train station and adjacent to a shopping center. Underground parking is available onsite.
THE CONTENT MARKETING EXECUTIVE ROLE RESPONSIBILITIES WILL INCLUDE:
- Develop and execute a comprehensive content marketing strategy that aligns with the company’s objectives and the needs of the target audience.
- Create high-quality, engaging content for blogs, whitepapers, social media, email campaigns, website copy, and promotional materials.
- Collaborate with the product marketing team to produce content and messaging highlighting their solutions’ features and benefits.
- Work with the sales team to create targeted content that supports lead generation and conversion efforts.
- Optimize content for search engines (SEO) to increase visibility and drive website traffic.
- Manage the content calendar and distribute content through appropriate channels.
- Collaborate with internal teams to ensure content aligns with brand messaging and meets departmental needs.
- Provide regular reports on content performance, insights, and recommendations for future content strategies.
THE IDEAL CONTENT MARKETING EXECUTIVE WILL HAVE THE FOLLOWING:
- A professional marketing qualification or degree in Communications, English, Journalism, or a related field.
- 2+ years of experience in content marketing, preferably in the SaaS or construction industry.
- Strong writing, editing, and storytelling skills, with a portfolio showcasing diverse content.
- Proficiency in content management systems (CMS), SEO principles, and analytics tools.
- Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
- Creative thinking abilities, strong problem-solving skills, and attention to detail.
WHY JOIN THIS BUSINESS AS THEIR CONTENT MARKETING EXECUTIVE?
- Opportunity to join a successful, scaling business with a start-up mentality and an agile, fast-paced culture.
- The hybrid remote/office model is used three days per week in the Basingstoke office near a convenient transportation hub.
- A collaborative, vibrant culture that values employee development and career progression.
- An attractive benefits package includes a wellness fund, pension, private medical, and one day per year for charity work.
Don’t miss out on this exciting opportunity to showcase your content marketing expertise and drive growth for a renowned SaaS company. Apply now!
Armstrong Lloyd is a marketing specialist recruitment agency. We specialize in the B2B SaaS space and have various similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.